The Complete Guide to Lubricants
The world of lubricants can be a bit complicated. Water-based, silicone-based, flavored, warming—the almost endless number of options can be confusing. One of the most important things to learn about lubricants isn't which one is best, but which one is best for specific activities. It's great to have different types on hand for whatever the night may bring.
But fear not, Pure Romance is here to guide you.
Not only can we tell you which type of lubricant is best for different activities, but we can also recommend products from our own line that fit your needs.
Wait, wait… Why do I need a lubricant?
Vaginal lubricants aren't just for older women—they're for everyone. We all know what they say: the wetter, the better. And studies show that using lubricant during sex can increase sexual satisfaction—and who doesn't want that?
Okay, ready to get wet and wild? Here's your complete guide to lubricants.

Sensitive and dry?
Women can experience dryness at any age. Breastfeeding, menopause, perimenopause, medications, and even stress are all possible causes. Because of this, some people consider using lubricant not only for sex but also for everyday comfort.
That's one example of our most popular lubricant, Just Like Me . Why do we call it that? Because it's a water-based, pH-balanced formula that mimics natural vaginal moisture. It can keep you comfortable all day while also increasing your pleasure at night. Our original formula is FDA-approved for your peace of mind, and because it's water-based, it's gentle and cleans up easily.
Exploring water play?
When you're having a little extra fun in the bath or shower, you'll want the right lubricant to keep you wet and wild. Our silicone-based lubricant, Pure Pleasure, has a long-lasting, smooth, and slippery texture that's guaranteed not to wash away or absorb easily into your skin like most water-based lubricants, making it ideal for water play.
Another ideal lubricant for water play is our Hybrid Gel lubricant . This unique lubricant has a combined silicone and water formula that offers the best of both worlds. It's smooth like a water-based lubricant, but also long-lasting like a silicone-based one.
Do you experience pain during sexual intercourse?
Your comfort is paramount! Nearly 75% of women have experienced pain during sex at some point in their lives. If this is a common concern, we always recommend talking to your doctor.
The causes of pain can vary, but a common one is vaginal dryness.
One lubricant that has received very good reviews is our water-based CBD lubricant . One user says, “Since having children, sex has been very painful and something I could barely tolerate… A friend recommended this lubricant for me to try, and it's changed my life. Zero pain.”
Are you trying to conceive?
Sometimes getting pregnant isn't all it's cracked up to be. Having lots of sex sounds great... until you start having problems. Especially when it seems like all your friends on Instagram are getting pregnant every two weeks. Suddenly, what should be fun turns into a stressful chore. That's where Conceptria can help you.
Conceptria helps "set the stage" for conception. It's designed to adapt to the vaginal pH levels during ovulation to better accommodate sperm and to adapt to their molecular balance. This ensures the lubricant works with sperm, not against them.
Conceptria is FDA-approved and is guaranteed to mimic a fertile vaginal environment and aid in the conception process. It may not be a cure-all for fertility problems, but it's an excellent first step before you begin exploring alternative (and more expensive) avenues for conception.
Exploring the back door?
Studies show that more and more Americans are enjoying anal sex . This may come as a surprise to some, but as we shed old taboos and become more open to new sexual experiences, it's only natural for the backdoor to gain new fans. But before you start knocking, you should know that a silicone-based lubricant is an absolute must for anal sex. Unlike the vagina, the rectum doesn't get wet on its own, so you want to make sure you're abundantly lubricated before diving in. That's where Pure Pleasure can become your new go-to.
Traditional water-based lubricants can evaporate or absorb into the skin quickly, but silicone-based lubricants stay on longer and provide the perfect amount of glide to ensure comfort, safety, and fun.
Do you want to sweeten oral sex?
If you're looking for something traditional, look no further than Dessert Trio . This set of three water-based lubricants includes delicious flavors like double chocolate, crème brûlée, and salted caramel that can turn any oral pleasure into the sweetest treat.
Or maybe you'd like something a little different? Our creamy lubricant, Whipped , feels fantastic and glides on with its lotion-like texture—and don't even get me started on the flavors. Who hasn't wanted oral sex to taste like cupcake? Or strawberry cheesecake? These incredible, delicious, otherworldly flavors combined with Whipped's unique texture will bring anyone to their knees.
Looking to spice up foreplay?
Ladies, we know how important foreplay is. If you want to switch up your pre-sex routine and add a little heat to the proceedings, try Sensations , our warming lubricant. This lube is applied cold, but the air-activated formula heats up when you add breath or a little friction. Even better? Sensations comes in different flavors, like Cotton Candy and Pineapple Paradise, so you're not just turning up the heat, you're also adding a little spice to the mix!
Using a toy?
When it comes to Pure Romance toys and lubricants, you can't go wrong with any combination. However, there are definitely combinations we recommend.
Do you use a penis-focused toy, like a masturbation sleeve or cock ring? Choose Whipped . The lotion-like texture provides the perfect level of comfort and glide.
Anal toy? Silicone is best. Pure Pleasure has your back.
You may have heard the rumor that you shouldn't use silicone-based lubricant with silicone toys. Well, that's not something you have to worry about with Pure Romance.
Those stories of melted and ruined toys are because someone, somewhere, marketed their product as something it wasn't: silicone. But all of our silicone toys are made with 100% food-grade silicone and work perfectly with silicone-based lubricants. We never hide our ingredients or materials. If in doubt, check the product's website. If it says "silicone," know that's exactly what you're buying.
That said, most of our toys also work great with any of our water-based lubricants . Whether it's Just Like Me with its moisturizing formula, our Dessert Trio flavored lubricant set, or our CBD water-based lubricant, you can't go wrong with these versatile, "anywhere" lubricants.
Slide, glide
Now that you know the ins and outs of lubricants, you can make smart decisions about what to choose and when. Remember, with lubricants, it's all about having options. Different lubricants work better with different toys or activities, so always make sure you have a decent selection on hand for whatever sensual journey you embark on next.
Credits: Tori Trombley and Trey Zink